HP BLc7000 Onboard Administrator Option 412142-B21#0D1 Leaflet

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Flying to win
At number five, Continental may not be the world’s 
biggest airline. But in a number of surveys, passengers 
say it’s the best.
It was named the “Best Domestic Airline,” “Best Airline 
for Customer Service,” and “Best Airline for Flights to 
Mexico” in surveys for Executive Travel magazine’s 
2008 Leading Edge Awards. And passengers picked 
it as “Best Airline: North America” and “Best Cabin 
Staff: North America” in the Skytrax 2008 World 
Airline Awards. 
This is not by chance. “Flying to win” is one of the 
goals of Continental’s Go Forward Plan, which 
was first announced in 1995. Since then, the airline 
reports that teamwork and the Go Forward Plan 
have “catapulted the company to new heights of 
service excellence and record financial performance 
compared to its competitors.”
Increase compute capacity despite data center 
limits on power
Standardize on HP BladeSystem and Microsoft 
 Server 2008 with Hyper-V to maximize 
CPU utilization and reduce the number of physical 
servers required
Business benefits
Seven-figure cost avoidance by lengthening life 
of current data center
Projected 50% lower licensing costs 
than VMware
$490,000 saved through virtualization-based 
vs. traditional clustering
50% reduction in monthly planned downtime 
(5 hrs. vs. 10)
65% decrease in time to value on new projects
IT improvements
6-fold faster installation of physical server OS 
(30 mins. vs. 3 hrs.)
10-fold improvement in CPU utilization (50% 
vs. 5%)
18-fold faster server deployment (20 mins. 
virtual vs. 6 hrs. physical)
Continental flies higher by saving millions 
with Microsoft
 Hyper-V on HP BladeSystem 
Virtualization avoids seven-figure data center overhaul while 
reducing planned downtime by 50 percent.
“With Hyper-V on HP BladeSystem, we’re now able to stay in our current 
data center, avoiding millions of dollars in capital investments.”
Richard Wilson, Manager, Enterprise Engineering, Continental Airlines
HP customer case 
study: adaptive