Cisco Model D-PCG1000 PowerKEY CAS Gateway User Guide
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Chapter 5 Defining PPV Services and Events
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Understand Windows and Barkers
PPV events are available for viewing during a specified period of time. This period
of time is called a window. The period of time that a window is present determines
when the PPV service displays a specific type of advertisement or purchase option.
These advertisements and purchase options are presented by screens called barkers.
This section describes the types of windows and barkers used in offering PPV events
This section describes the types of windows and barkers used in offering PPV events
to subscribers. You must understand the relationship between windows and barkers
in order to define PPV events successfully.
Note: Remember a window is a period of time. A barker is a screen that advertises
Note: Remember a window is a period of time. A barker is a screen that advertises
an event or allows a subscriber to order an event.
Windows
PPV services use six different types of windows to offer events to subscribers. Some
windows are used for both RPPV and impulse pay-per-view (IPPV) events, and
some are used for IPPV events only. The following table describes the different
windows and the associated PPV event.
Type of
Window
Purpose
Event Window This window defines the period of time that video is shown on the PPV
service channel. The event's start time and length determine this time
period.
Marketing
Window
This window defines the period of time that the PPV service can
advertise the event. During the Marketing window, a Purchase Prompt
barker appears when the subscriber sets a reminder or VCR timer for
the event. This also allows subscribers to purchase an IPPV event from
the IPG.
Important: The Marketing Window should be at least as long as the
Important: The Marketing Window should be at least as long as the
number of days of IPG data you provide (typically seven days).
Advertising
Window
This window defines the period of time that the Purchase barker
appears when the subscriber is tuned to the PPV service channel. Each
PPV service may have only one Advertising window open at a time.
Preview
Window
This window defines the period of time that a subscriber may view the
IPPV event on the PPV service channel without purchasing the event.
During this time, if the subscriber has not purchased the event, the
Preview barker appears. When a subscriber purchases the event, the
event appears.