Cisco Cisco Intercloud Fabric for Business Getting Started Guide

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At-A-Glance
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Cisco’s Cloud Strategy Overview
Many enterprise customers turn to cloud providers to help them increase cloud 
capabilities for their businesses. They want the advantages of the cloud without the 
associated infrastructure, management, and technical issues. Agility, security, and 
performance are their primary concerns, as well as gaining the flexibility to deploy 
their choice of workloads to the cloud. And the Internet of Everything (IoE) — bringing 
together people, processes, data, and things to make networked connections more 
relevant and valuable than ever before — is also creating an entirely new set of 
requirements for globally distributed and highly secure clouds. This presents a huge 
opportunity for Cisco® cloud providers.
Many cloud providers are embracing a new flexible, automated, secure, and 
transformative (FAST) approach to their cloud infrastructures and services. A FAST 
approach is designed to quickly deliver and monetize cloud services, continually align 
with customers’ needs, automate core processes to reduce costs, and create new 
revenue opportunities. 
Cisco launched the concept of the World of Many Clouds™ and along with our partners 
we are helping customers shape their own journeys to the cloud. Cisco believes that 
each customer and situation requires a unique cloud solution: public, private, hybrid, 
consuming services, or integrating multiple clouds together. Just as the Internet grew 
out of the connection of multiple isolated networks, the Intercloud is also driving the 
connection of multiple isolated clouds to a platform for the Internet of Everything while 
increasing the choice of cloud consumption models for IT services.
What’s needed is a comprehensive, consistent cloud strategy to offer perspective, 
provide direction, and build confidence in your cloud decisions. Cisco’s cloud strategy 
is designed to help you achieve profitability goals by maximizing the flexibility, 
scalability, and interoperability that cloud environments offer. At the same time, 
it enhances security and helps ensure a smooth path to the future through open 
standards. As the proven industry leader, Cisco has grounded its cloud strategy in five 
fundamental areas of focus that enable you to deliver and monetize cloud services that 
meet your customers’ needs. Cisco is committed to a partner-centric cloud approach 
of enabling cloud providers to deploy differentiated cloud services to meet enterprise 
customer needs.
A Strategy for Cloud Success
The cloud represents a fundamental change in the way IT is consumed. Enterprise 
customers turn to Cisco cloud providers to help them increase cloud capabilities for 
their businesses.
A complex supply-and-demand ecosystem is emerging for the combination of public, 
private, and hybrid cloud services. This ecosystem is largely shaped and driven by 
the type of economics that IT organizations consuming cloud services are seeking to 
achieve and the way that cloud providers are delivering those services. On the demand 
side, cloud opens up a variety of new sourcing options to help customers achieve 
their economic goals. On the supply side, this economic ecosystem provides a huge 
opportunity for a new type of cloud providers to offer new sets of revenue-generating, 
outsourced, cloud-delivered services, many of which were previously developed in-
house by customers (Figure 1).
As this ecosystem continues to evolve, Cisco sees its role as an enabler in the 
cloud. We partner with key cloud provider players to help them build out new cloud 
services. We work collaboratively with them to make these capabilities available to end 
customers in fast, secure, scalable delivery models that meet and exceed customer 
SLA requirements and expectations.
Figure 1.  Economic Forces Shape the Evolution of the Cloud
People 
Business 
Government 
Demand Side 
Cloud Supply-Demand Ecosystem
Supply Side 
Cloud  
Provider 
Cloud  
Provider 
Cloud  
Provider 
 
Hybrid
Private 
Public 
Healthcare
 
Government 
Retail
 
Media
 
New 
Revenue 
Streams
Accelerated 
Deployment
Dynamic, 
Efficient,
Agility
Security
Assured 
Experience