Cisco Cisco MXE 3000 (Media Experience Engine) Information Guide

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Customer Case Study 
College Distributes Eye-Catching Announcements and 
Emergency Alerts 
College of Southern Nevada uses the Digital Media System to distribute multimedia 
content to digital signs in high-traffic areas. 
 
Business Challenge 
EXECUTIVE SUMMARY 
COLLEGE OF SOUTHERN NEVADA 
●  Higher Education 
●  Las Vegas, Nevada 
●  40,000 students; 2800 faculty and staff 
BUSINESS CHALLENGE 
●  Notify students, faculty, and staff of upcoming 
events 
●  Improve emergency response 
●  Reduce campus clutter 
NETWORK SOLUTION 
●  Replaced posters with networked digital signs 
that are centrally controlled 
BUSINESS RESULTS 
●  Enhanced campus communications 
●  Reduced costs associated with poster 
creation and cleanup 
●  Minimized IT workload 
 
The largest institute of higher education in Nevada 
and one of the four largest community colleges in the 
United States, the College of Southern Nevada 
(CSN) registers nearly 40,000 students each 
semester. The college operates on three campuses 
in Las Vegas, North Las Vegas, and Cheyenne, as 
well as 12 remote academic centers in four counties.  
The college’s five-year plan includes broadening and 
improving communications with students, faculty, 
staff, and visitors. Timely communications over such 
a wide area (40,000 square miles and more than one 
million square feet of facility space) create 
challenges. The college needed an effective way to 
disseminate emergency information, as well as to 
publicize recruiting events, theater performances, 
advertisements for campus services, and other events and services. “Email is effective only when 
people happen to be in front of their computer screen or using a smartphone,” says Josh Feudi, 
interim chief information officer for CSN. “And posters are easily overlooked, quickly become 
outdated, and contribute to campus clutter.” 
Inspired by the TV kiosks used in airports, CSN became interested in using network-connected 
digital signs to communicate across its multiple sites. “We wanted to capture the attention of a new 
generation of students and faculty who are accustomed to interactive, multimedia communications,” 
Feudi says. 
“Digital signage allows The College of Southern Nevada to reach students more effectively when 
communicating events and information. Because so many of the college’s students commute and 
change residences (and ISPs), there was no way for the school to make sure it had correct e-mail 
addresses. Consequently, critical communications went undelivered until the college installed 
digital signage displays across the three main campuses,” says Michael Judge, Director, Academic 
Technology Services for CSN. 
© 2008 Cisco Systems, Inc. All rights reserved. This document is Cisco Public Information. 
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