Cisco Cisco Professional Series 42-inch LCD Data Sheet

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Data Sheet 
Cisco Digital Signs 5.4 
The Power of Engagement: Cisco Digital Signage is a complete, platform for 
interactive media experiences. Now you can easily deliver and manage applications to 
communicate, connect, and engage. Imagine delivering compelling and interactive 
media to any store, bank, manufacturing floor, or hospital, to engage customers and 
employees in a whole new way.  
The scalable, network-based Cisco Digital Signage platform includes endpoints, 
management, and services. On top of this, Cisco’s diverse partner ecosystem tailors 
your deployment to your needs. This gives you new opportunities to create a 
consistent user experience across multiple channels, increase revenue and maximize 
operational efficiency.  
Cisco Digital Signs 
Cisco Digital Signs uses the Cisco Digital Media Manager to allow you to conveniently and quickly publish and view 
digital media programs interactively through the Cisco Digital Media Player (DMP), over an IP network, through 
your standard- and high-definition displays. It uses standard video-streaming technologies to deliver compelling live 
and on-demand media content for an immersive digital signage experience. Supported on the Cisco Digital Media 
Player 4310, and Digital Media Player 4400 systems, Cisco Digital Signs fits easily into your organization's existing 
IT infrastructure. Cisco Digital Signs supports established video formats, including MPEG1, MPEG2, MPEG4 (Part-
2), and Windows Media 9 on both the DMP 4400 and DMP 4310 platforms. The Digital Media Player 4310 system 
also supports H.264 (MPEG4 - Part 10) format. 
Cisco Digital Signs includes a web-based design tool, the Cisco Digital Media Designer (DMD), which resides on 
the Cisco Digital Media Manager (DMM). Through the DMD, you can create your layout and design your digital 
signage presentations, playlists, and media assets to create rich digital signage messaging. The Cisco Digital 
Media Designer tool allows you to customize your DMP presentation on the screen by adding images and Adobe 
Flash-based content or by selecting from the many templates provided for tailoring your messaging. 
Cisco Digital Signs includes the following integrated products: 
● 
Cisco Digital Media Manager (DMM): This web-based media management application allows you to easily 
manage, schedule, and publish digital media through the web to the desktop and to digital signage displays. 
● 
Cisco Digital Media Players (DMPs): The Digital Media Player 4310, and Digital Media Player 4400 
systems allow for both live and on-demand streaming digital media across an IP network in a variety of 
encoding formats. 
 
Together, these products span the digital media value chain and can help your organization reach customers, 
partners, employees, and students with real-time, relevant content and communications.