Cisco Cisco MXE 3500 (Media Experience Engine) Prospecto

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•  Audience members may engage in two-way interactions following the presentation, or during a designated 
Q&A session. 
•  During the meeting there is usually audience interaction through chat windows (for example, by using a 
WebEx meeting application). 
•  Concurrent live streams to different devices is common. 
•  After the meeting you can view the recorded content in portals on a PC. 
•  Content postproduction (for example, overlays, bumpers, and trailers) and content re-purposing (for 
handheld devices) is a requirement. 
•  Communications could also be prerecorded content without a live audience; the content is sent through 
email or web posting. 
•  Content is generally shared during the meeting. Content in this case can extend beyond Microsoft 
PowerPoint presentations and can include video clips. 
•  The shelf life for such engagements may be ranked as medium. Figure 9 provides an overview of corporate 
communications. 
Figure 9. Corporate Communications Workflow 
 
CxO delivers message 
while on-site and remote 
participants join in 
various locations
Engagement may be based on a 
studio mode VoD, a live session 
with interactive Q&A, and one-way 
live stream to PCs and handhelds 
with content being share.
Meetings are two-way 
interactive. Meetings are also 
recorded for on-demand 
consumption on desktops, mobile 
devices through diverse 
tools such as Webex and 
Show and Share
Attendees in remote 
offices join the 
meeting that is 
streamed live to their 
mobile devices
Meeting is accessed 
through WebEx
Live stream can also 
be watched through 
Show and Share
Meeting is transmitted to 
other TelePresence units 
throughout the world
 
Requirements for Corporate Communications 
The requirements for corporate communications follow: 
•  Variation of time span from 15 minutes to more than an hour
•  Two-way interactive communications 
•  One-way live streaming with low latency to multiple sites
•  Recorded content in different formats for consumption on handheld devices 
•  Ability for live content to go to signs in open areas 
•  Multiple bit rates for VoD content 
•  Support for low bandwidth environments for live video 
•  Chat sessions