Cisco Cisco Agent Desktop 10.5 Guide D’Information

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Customer Case Study 
© 2007 Cisco Systems, Inc. All rights reserved. This document is Cisco Public Information. 
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EXECUTIVE SUMMARY 
First Community Bank 
●  Financial Services 
●  Albuquerque, New Mexico 
●  900+ employees 
BUSINESS CHALLENGE 
●  Provide an excellent customer experience 
●  Facilitate adding branches 
●  Support a mobile workforce 
NETWORK SOLUTION 
●  Deployed a centralized Cisco Unified 
Communications solution serving all branches 
BUSINESS RESULTS 
●  Made it easier to reach bankers and the 
contact center 
●  Added a new contact center in less than a day 
●  Saved US$100,000 annually in moves, adds, 
and changes and US$250,000 annually on 
circuit costs 
 
Bank Improves Customer Experience and Reduces Costs 
First Community Bank adopted unified communications, enabling customers and 
employees to reach everyone, everywhere, on every device. 
Business Challenge 
A wholly owned subsidiary of New Mexico’s First 
State Bancorporation, First Community Bank 
operates 64 retail branches, serving consumers and 
businesses in New Mexico, Arizona, Colorado, and 
Utah. The bank differentiates itself by providing direct 
access to decision makers, the latest technology, a 
wide menu of product offerings, and convenient 
branch locations. Three acquisitions between 2005 
and 2007 doubled the number of branches and 
increased the number of employees to more than 
900. 
To support growth while continuing to provide 
excellent service, the bank needed a flexible 
communications platform. “Previously, whenever we 
opened a new branch, we had to spend US$25,000 
for a new PBX [private branch exchange] system,” 
says George Walker, chief information officer. And whenever bankers moved to a different branch, 
a frequent occurrence in the industry, they needed a new phone number. “Customers count on 
being able to reach their banker, so changing the phone number whenever the banker moves is not 
good for the customer relationship,” says Walker. Telephone extension moves, adds, and changes 
required two full-time technicians, at a cost of US$100,000 annually. What is more, the cost of 
voice circuits was very high because the bank needed to provision for peak call volumes. 
The existing voicemail system also no longer met the growing bank’s needs. Employees could not 
forward voicemails to coworkers in other geographic regions. And mobile employees had to 
constantly check their office voicemail to see if they had messages, which could delay their 
awareness of important issues. 
“We wanted a proven unified communications solution that made it easy for customers and 
employees to reach everyone, everywhere, on every device, including smartphones,” says Walker.  
Network Solution 
First Community Bank engaged Advanced Network Management, a Cisco
®
 Premier Certified 
Partner, to plan and deploy a Cisco Unified Communications solution. The bank selected the Cisco 
solution because of its proven track record in financial services and other industries. In addition, the 
Cisco Unified Communications solution takes advantage of the bank’s existing Cisco network, 
which already provided the security that the bank needed to confidently adopt voice over IP, as well