Cisco Cisco Edge 340 Digital Media Player Guida Introduttiva
At-A-Glance
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco and the Cisco logo are trademarks or registered trademarks of Cisco and/or its affiliates in the U.S. and other countries. To view a list of Cisco trademarks, go to this URL: www.cisco.com/go/trademarks.
Third-party trademarks mentioned are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company. (1110R)
The Cisco® Edge 340 Digital Media Player is a next-generation versatile digital media
player that combines webcasting and video sharing, digital signage, and business IPTV
applications that can help transform how organizations learn, grow, communicate, and
collaborate. Support from the broad Cisco partner ecosystem of deployment, solution
development, and content creation partners helps ensure a successful digital media
implementation.
player that combines webcasting and video sharing, digital signage, and business IPTV
applications that can help transform how organizations learn, grow, communicate, and
collaborate. Support from the broad Cisco partner ecosystem of deployment, solution
development, and content creation partners helps ensure a successful digital media
implementation.
Why Digital Media Is Popular and Important
Today, digital media has become the most compelling platform to instantly and effectively
reach customers, employees, partners, and students with important information, news,
training, and events. With digital media, organizations of all sizes are trying to provide
direct, relevant communications and create richer and more satisfying experiences both
for customers and end users, ultimately accelerating transformation across many aspects
of the business.
reach customers, employees, partners, and students with important information, news,
training, and events. With digital media, organizations of all sizes are trying to provide
direct, relevant communications and create richer and more satisfying experiences both
for customers and end users, ultimately accelerating transformation across many aspects
of the business.
Compared with traditional paper-based media, digital media preserves characteristics
of face-to-face communication and brings both intimacy and immediacy to
communications, providing straight, dynamic visual and audio information, which can
be easily absorbed and retained by people, in turn improving product revenue and
customer satisfaction. The content of digital media is centrally managed and distributed
and can be updated instantly and easily customized based on location, time, audience,
and so on, which will heavily increase product cross-sell and upsell. Besides, it is more
cost-effective because of the savings on printing, material, staff, and so on.
of face-to-face communication and brings both intimacy and immediacy to
communications, providing straight, dynamic visual and audio information, which can
be easily absorbed and retained by people, in turn improving product revenue and
customer satisfaction. The content of digital media is centrally managed and distributed
and can be updated instantly and easily customized based on location, time, audience,
and so on, which will heavily increase product cross-sell and upsell. Besides, it is more
cost-effective because of the savings on printing, material, staff, and so on.
Customer Challenges
With more and more deployments and advancement of digital media, customer and
organizations are facing more challenges:
organizations are facing more challenges:
• How to communicate internally and externally more efficiently: One-way information
broadcast and standard definition content are far from enough; high-definition
content and two-way interaction with customer are needed.
content and two-way interaction with customer are needed.
• How to make digital media more smart and magnify its value in addition to
communication: Customer needs open and extensible platform to enable more
value-added applications to make it more intelligent, such as people counting and
analysis, wayfinding, and so on.
value-added applications to make it more intelligent, such as people counting and
analysis, wayfinding, and so on.
• How to integrate digital media with emerging new business mode by introducing
new technologies: typically online to offline (O2O), customer needs ways to interact
and collaborate with digital media.
and collaborate with digital media.
• How to create, manage, and distribute high-quality digital content through one
system, not to integrate individual components from multiple, often small vendors,
which will result in a high total cost of ownership, limited scalability, and low reliability.
which will result in a high total cost of ownership, limited scalability, and low reliability.
• How to easily deploy and effectively operate a digital media system, in turn further
reducing total owner cost.
Cisco Edge 340 Digital Media Player Overview
The Cisco Edge 340 Digital Media Player is a new purpose-built digital media
player that extends digital media to new, compelling applications for real-time and
on-demand communications with flexible digital media creation, management, and
publishing of content in various formats to multiple devices. With its hardware-based
media acceleration capability, it can support up to two simultaneous high-definition
video streams and comprehensive sets of content formats. It also can support both
passive and interactive signage with touch and multitouch capabilities. It also provides
a rich set of peripheral extensions, such as extendable storage, USB, RS-232, infrared
with remote controller, and Wi-Fi to support very flexible deployment options and
extended use cases.
player that extends digital media to new, compelling applications for real-time and
on-demand communications with flexible digital media creation, management, and
publishing of content in various formats to multiple devices. With its hardware-based
media acceleration capability, it can support up to two simultaneous high-definition
video streams and comprehensive sets of content formats. It also can support both
passive and interactive signage with touch and multitouch capabilities. It also provides
a rich set of peripheral extensions, such as extendable storage, USB, RS-232, infrared
with remote controller, and Wi-Fi to support very flexible deployment options and
extended use cases.
Wireless
Non-Wireless