Clickfree hd225 仕様ガイド

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Ruth Rosene/Rosene PR Consulting, Inc. 
949.916.4273 / ruth@rosenepr.com 
 
 
 
 
Clickfree™ Portable Backup HD225 
www.goClickfree.com
 
 
NDA
 Fact Sheet -- 
Under embargo until Nov. 17, 2008 
 
Review Unit Availability:  Week of Nov. 24 
Sales Availability:  Week of Nov. 24 
Price:  $159.99 
 
Overview 
With the Clickfree Portable Backup, protecting valuable information on a computer has never 
been easier.  Existing backup drives, including those from the leading “single-touch” device 
manufacturers, require complex setup even before the first backup can be completed. This 
means software installation, system reboots, hardware set up and software configuration.  In 
addition to taking a long time to set up, these products require the user to learn new, confusing 
terminology.  With Clickfree, all of these complexities are removed.  To run the backup, simply 
remove the device from the box and connect it to a computer – that’s it. The backup 
automatically starts by itself and backs up files without any user interaction. 
 
Description 
•  With a capacity of 250GB, the HD225 provides enough storage for: 
o  55,000 songs 
o  100,000 photos 
o  or 500,000 digital documents 
•  It automatically backs up more than 350 different file types, including all Word files, 
PowerPoint, email files, attachments within emails, photos, movies, music files.  It even 
finds preferences, favorite websites and browser lists. 
•  One device can back up 15 PCs, as it will compartmentalize each PC’s data. 
•  It provides incremental backup; upon first time use it will automatically find all of the files 
and copy them to the hard drive.  Each time after that, it will only back up the new files.  
(It does not synchronize files with the PC.  This feature is not important for our target 
audience.  In fact, it protects our customers’ data in case they erroneously delete or 
change a file inadvertently.) 
•  While the software’s default settings will probably be sufficient for most users, it is user-
modifiable, giving users full control over their backups.  Even after the settings have 
been changed, the backup will still run without any interaction or installation. 
•  If a computer crashes, plug in the HD225, hit the “restore” button, and it will bring the 
data back into its original folder locations again. 
 
Target Markets 
Today, 85% of the population does no back up at all (DeLoitte & Touche, 2007) 
•  General consumers 
o  Family photos and video, scrap booking images 
o  Financial data; Quicken files, tax records, etc. 
o  Student homework/research data 
- more -