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Customer Case Study 
© 2010 Cisco and/or its affiliates. All rights reserved. This document is Cisco Public Information. 
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EXECUTIVE SUMMARY 
EBS BUILDING SOCIETY AT A GLANCE 
Headquarters: Dublin, Ireland 
Employees: 665 
Members: 450,000 
Business: Mutually held financial institution that 
provides mortgages, insurance, personal lending, 
savings, investments, credit card services, and 
more 
Total Assets (2007): 
€19.5 billion 
THE CISCO IRONPORT ADVANTAGE 
●  Accurate detection and classification of illicit 
images and content 
●  Minimized exposure to legal liability as well as 
loss of brand image and reputation 
●  Easy management with maximum visibility 
into acceptable-use policy violations 
●  Complete integration with content filtering and 
reporting infrastructure 
●  Nonintrusive, reliable results for superior user 
satisfaction 
 
Cisco Provides Analysis and Management for a Leading Financial 
Institution 
Overview 
Serving 450,000 members, EBS Building Society provides a 
comprehensive range of financial services, including mortgages, 
savings and investments, pensions, personal loans, credit cards and 
insurance. The Dublin-based organization operates through a network 
of offices across Ireland. 
EBS places a premium on the trust it has earned through its many 
years in business. It has also been recognized as one of Ireland’s top 
places to work. With an eye on sustaining its market appeal and the 
loyalty of its more than 600 employees, the company turned to Cisco
®
 
to provide it with robust protection against a rising tide of illicit images 
and content. 
The Situation 
With a trusted brand built on a long history of providing quality products 
and service, EBS Building Society is one of Ireland’s most respected 
financial organizations. However, in recent years, the email-based 
proliferation of illicit images posed a serious threat to its hard-earned market stature as well as the safety and security 
of its employees and members. Based on its satisfaction with its existing Cisco IronPort
®
 C-Series Email Security 
Appliance, the organization looked to Cisco for a new means to combat these increasingly complex threats. 
Technical Challenges 
With roughly 1200 users on its system, EBS realized that manual detection of suspect images was an unsustainable 
task given the drain on productivity and probability of human error (which continually posed the risk of allowing 
inappropriate content to infiltrate its network). The company needed a more efficient means to analyze the threats 
posed by external users who create, upload, and share inappropriate images. Employers are required to provide a 
safe work environment for their employees, and block message content that can compromise their brand identity or 
reputation in the market. With that in mind, EBS sought a powerful resource that would accurately identify 
inappropriate content at the gateway, and maintain it in quarantine until its risk could be evaluated. After a rigorous 
two-month trial, EBS selected Cisco IronPort Image Analysis (Figure 1).