Листовка для Xerox Phaser 540

When used consistently, color in your presentations helps your audience 
remember key points.  For example, graphics that represent your product 
should always appear in the same color.  If you represent data graphically, be 
sure to put the most important data in red or the brightest, warmest color in 
your selected palette.  Put the data you do not want to emphasize in 
cool colors.

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Keep it simple; use up to seven colors maximum.

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Use color to indicate related elements.  

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Use complementary colors for basic color schemes; use split 
complements for more subtle effects.

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Avoid blue/red and yellow/purple combinations.

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Use full-strength warm colors sparingly for emphasis.

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Use a cool, dark background color that won’t compete with the 
foreground.  Use foreground colors that stand out clearly against 
the background.  Research indicates that blue is the most preferred 
background color, followed by black, gray, brown, red, green, and 
purple.

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For readability, use dark text on a lighter background, or light text 
on a darker background.  For example, white or yellow text with a 
deep blue background.

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Use bold text for emphasis.

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Text sizes to use for overhead transparencies or slides:

Use a 40-point or larger font for titles.
Use 24- to 36-point fonts for body text.
Use 5 to 7 lines of text maximum per slide or overhead.