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Colors opposite one another on the color wheel are called complements (see example a 
in the following figure), and create a striking contrast side by side. This can be the basis 
for a bold graphical design, but it is an effect you should use with discretion, since it 
can be visually fatiguing. Other bold combinations to consider are split 
complements—a color and the two colors adjacent to its complement (example b)—
and triads (three colors evenly spaced on the color wheel (example c). Colors adjacent 
to one another on the color wheel result in subtle harmonies.

The color wheel simplifies color relationships for the purpose of clarity, showing only 
saturated or pure colors. Adding the myriad variations of each hue to the palette (more 
or less saturated, darker, or lighter) creates a wealth of possibilities. Taking a pair of 
complements from the color wheel and varying the saturation and brightness of one or 
both colors produces a very different result from the pure complements. Combining a 
light tint of a warm color with a darker shade of its cooler complement often gives 
pleasing results. Combining a darker shade of a warm color with a light tint of its 
cooler complement produces an unusual effect that may appeal to you.