Xerox Phaser EX7750 参考指南

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页码 118
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A-11
Desktop Color Primer
Even if your color printing is done exclusively on the Color Server, you will encounter 
concepts from offset printing if you use high-end graphics applications. For example, 
color controls in illustration applications, such as Adobe Illustrator, are geared toward 
specifying color for offset printing using process and 
. Many applications 
allow you to specify the screening used for each printing plate. 
Using color effectively
The ability to print in color can greatly increase the effectiveness of your message, 
whether you are printing a presentation or newsletter (short-run printing), or proofing 
an ad concept that will later be printed on a press (color proofing). Some potential 
benefits of using color include:
• Conveying information rapidly by using color cues
• Making use of the emotive aspects of different colors
• Increasing impact and message retention 
Color can also be a source of distraction and discord if it is used poorly. This section 
outlines some tips and concepts to consider as you approach designing color materials.
A few rules of thumb
Try some of the following strategies for creating successful color materials:
• Use color to aid comprehension, rather than applying colors indiscriminately. 
In presentations, graphs, and charts, use color to highlight patterns and 
emphasize differences. 
• Use color sparingly. In general, fewer colors work better than many colors.
• Use red as an accent color. Red is particularly effective when used in otherwise 
monochromatic materials.
• Consider the tastes of your target audience when choosing colors. 
• Keep a file of printed color pieces that appeal to you or strike you as effective. 
Refer to it for ideas when designing your own documents.