Cisco Cisco Unified MeetingPlace 8.6 Information Guide

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Customer Case Study 
Solution 
In 2008, Ogilvy & Mather upgraded from Cisco Unified Communications Manager 6.0.1 to 7.0 and 
added Cisco Unified Personal Communicator and Cisco Unity
®
 Connection. “Our main incentives 
for the upgrade were new features in Cisco Unified Personal Communicator and Cisco Unity 
Connection that help employees work more effectively,” says Morris. Approximately 500 employees 
have eliminated the need for a traditional phone by using their MacBook Pro laptops with Cisco 
Unified Personal Communicator, a desktop application that integrates all communications services 
that employees use frequently, including instant messaging, presence, voice message access, click 
to call, video, conferencing, user directory, and call history. With the upgrade, Ogilvy & Mather 
employees can take advantage of a sleek user interface and enhanced instant messaging 
capabilities, including a choice of fonts and colors. “Ogilvy & Mather is committed to providing a 
superior experience for our employees, which today means the Mac OS and Cisco Unified 
Personal Communicator,” Morris says. 
“The entire upgrade [to Cisco Unified Communications 
Manager 7.0] took just three hours, including testing. We just 
downloaded the software, verified a few settings, and then 
performed the upgrade.” 
—Ben Morris, Senior Partner, Director of OgilvyWest IT, Ogilvy & Mather 
 
Using Cisco Unity Connection for voice messaging, employees can speak voicemail commands 
such as “Reply,” “Forward,” and “Call Sender,” a major convenience when managing office 
voicemail from a smartphone while traveling. And Cisco Unified Communications Manager 7.0 also 
lets employees use a single sign-in to access all of their Cisco Unified Communications services, 
including Cisco Unity Connection. This saves time each morning and reduces forgotten-password 
requests. 
A veteran of several Cisco Unified Communications Manager upgrades, Morris says that the 
upgrade from 6.01 to 7.0 was by far the easiest. “The entire upgrade took just three hours, 
including testing,” he says. “We just downloaded the software, verified a few settings, and then 
performed the upgrade.”  
“We work in an environment where product messaging, 
filming locations, budgets, and schedules change constantly. 
Cisco Unified Personal Communicator helps us respond 
more quickly because it aggregates all of our 
communications in one place and helps us reach people 
more quickly.” 
—Ben Morris, Senior Partner, Director of OgilvyWest IT, Ogilvy & Mather 
 
© 2008 Cisco Systems, Inc. All rights reserved. This document is Cisco Public Information. 
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