Amazon WebStore by Amazon 3.5.1 User Manual

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WebStore by Amazon 3.5.1:  Merchant Manual 
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Setting Site Properties 
Site properties affect all pages in your WebStore. You can specify site properties as 
follows: 
1.
 
Choose Site Wide Properties from the Settings menu.  
2.
 
On the General tab, choose a Text Font Schema, and then enter your color 
preferences.  
3.
 
Text Font Schema specifies the font to use for WebStore. In general, common 
fonts such as Arial, Verdana, and Times New Roman work best.  
4.
 
Site Color Schema specifies the color used in your store's CSS (cascading style 
sheet). This setting, which affects CSS-styled content (i.e., it affects text, but not 
images), overrides the color you chose when creating your WebStore. For 
example, if you chose purple when creating your store, and then change the Site 
Color Schema to green, headers and other CSS-styled text will display in green, 
while images, such as buttons, appear in the original color, purple.  
5.
 
Left Nav Hover specifies the color that appears when you mouse-over the left 
navigation bar.  
6.
 
Click the Head Tags tab, and add any custom head tags you require. For more 
information on using tags, see Utilizing title, description, keyword, and alt tags.  
7.
 
Click Save.  
Setting Page Properties 
Page properties are specific to each page of your WebStore. Set page properties as 
follows: 
1.
 
Choose Page Properties from the Settings menu.  
2.
 
Enter a custom page title on the General tab. This title appears at the top of the 
browser window. Search engines also use the information in this field to rank 
your pages, and as the title in search results.  
3.
 
Click the Head Tags tab, and then add any custom head tags you require. For 
more information on using tags, see Utilizing title, description, keyword, and alt 
tags.  
4.
 
Click Save.  
Working with Widgets 
Widgets are small applettes that help you create and edit content for customizable areas, 
or frames, within your site. The Image widget, for example, lets you add and work with 
images on your site. 
Note: You typically need to edit the information on the Contact page. See the HTML 
widget section below for more information.