HP Indigo UV Coater Automatic CD746A Leaflet

Product codes
CD746A
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“We set out to bring more work in-house previously
outsourced, to increase in-plant productivity and
migrate shorter run offset printing to digital in order to
save time and money,” Berlo says. “We also
recognized the need for personalized, variable-data
capability, and the need to provide proofs on the
actual stock specified by the clients. We accomplished
these goals with the purchase of the HP Indigo press
5000.”        
Ivy League excellence 
Brown University is a world-class Ivy League institution,
founded in 1764, known for undergraduate, graduate,
liberal arts, medical, engineering, research and
science programs. The campus is located in
Providence, R.I. Berlo’s Graphic Services Department
includes a campus copy center; a staff of four on-
campus graphic designers, along with customer-service
representatives; mailing services and an off-campus
printing facility. The print shop is equipped with four
offset presses, a full bindery and the HP Indigo press
5000. 
Before purchasing the press, Berlo went to university
administration with a 3-inch-thick binder detailing the
current situation and her vision for change. “I noted
every print job for the fiscal year that was printed
externally and internally, including actual cost and the
value they were getting for it,” she says. “I could see
there were savings to be had by centralizing the
printing function and increasing our own in-plant
capacity.” 
Given the green light, Berlo went shopping for a
digital press. She considered three different
manufacturers and chose the HP Indigo press 5000
with full seven-color capability for PANTONE®
matching, and HP Care Pack Service. The selection
was based on image quality. “We felt the HP
technology stood out and was the closest to offset print
quality of the big three,” she says. “Its ElectroInk liquid
ink produces sharp, crisp images; there’s no sheen to it
as there is with dry toner-based systems.” HP also gave
outstanding support both during and after the sale,
Berlo says. “My rationale for purchasing from HP
included the support they provided post-sale. You don’t
deal with the ‘vanishing salesperson’ never to be seen
again; the aftermarket support is outstanding. They’re
in touch and very customer oriented.”
“Conventional volume-based offset has its place, and
so does to the value-based approach of the HP Indigo
press 5000 which runs jobs quickly, efficiently and
more cost effectively for short runs.” 
Deborah Berlo, Director, Brown University Graphic
Services, Providence, R.I.
Brown’s HP Indigo press 5000 runs some 5 million
impressions a year, everything from books, posters 
and brochures to letters and announcements. Much of
the work is print-on-demand with variable data
because lecture sponsors often don’t receive speaker
confirmation until the last minute, or panel members
change. 
Primary applications
Campus publications include books, posters, catalogues, brochures,
letters and announcements 
Primary hardware
• HP Indigo press 5000
Primary software
• HP SmartStream Designer 
HP Services
• HP Certified Operator Training
• HP Shared Maintenance Training
• HP Front End Tools for PrePress Training
• HP Care Pack Service
Customer solution at a glance