HP CM6040 Q3938A Prospecto

product was used in the original non-HP solution, but
because the printers could not embed the software
directly, a mechanical interface was needed—the
problematic coin boxes. “Uniprint was working
flawlessly, but over time Cerritos Library realized it was
having a lot of trouble with uptime, service and
support with the coin boxes,” recalls Sam Wilkins,
Pharos Channel Sales Manager. “They knew they had
a hardware problem, and asked us to work with GST
to find a new solution.” HP Partner GST has been a
trusted vendor to Cerritos for many years. Its Senior
Vice President of Sales and Marketing, Henry Ngo,
was raised in Cerritos and is a library patron. He’s
also an expert in HP solutions. The city uses HP
Servers, HP Printers, and HP switches and routers for
everything from database management to office
computing. “They’ve had great experiences with HP
quality and reliability,” Ngo says. “For any function
that’s critical, they want to make sure they’re using HP.”

“A key part of this solution was the print-release
capability of Pharos Uniprint embedded into the HP
MFP. Often researchers don’t ultimately want the first
several articles they send to print, because they find
something better as they go along. The print-release
capability lets them review the jobs they’ve sent and
their cost on the MFP screen, and print only what they
really need. It saves money and paper.”
Sam Wilkins, Channel Sales Manager, Pharos Systems
International, Inc., Rochester, N.Y. 

The team from Cerritos, GST, Pharos and HP started
with a proof-of-concept project. GST helped link the
collaborators and configure the solution. Pharos
dedicated an engineer to help configure its software to
support the new workflow. HP provided printers and

expertise. The solution they developed includes five
purchased HP Color LaserJet CM6040 Multifunction
Printers with four paper trays each, 256 MB RAM and
an HP Jetdirect Print Server. Why this model? MIS
Manager Ying says winning highlights include print
quality, speed, energy efficiency and robust memory to
handle complex jobs. The device delivers letter size at
a fast 40 ppm, and documents up to 12 x 18 inches.
Its touchscreen control panel is simple to use. Job
queue management enables easy control over printing
and copying. What’s more, the printer is ENERGY
STAR® qualified, and further meets Cerritos
environmental goals by eliminating the electricity-
hungry coin boxes as well as reducing paper waste
with duplex printing and queue management. The city
rounds out its solution with HP three-year Next Business
Day Hardware Service and HP Print Cartridges.    

Pharos software is embedded in the HP CM6040 MFP,
representing a new breed of multifunction printer
providing fingertip access to pay-per-use functionality
and management. Instead of 3-foot coin boxes, the
printers use 4-inch digital readers that can
accommodate library cards, credit cards, drivers
licenses—anything with a magnetic stripe. Patrons
simply purchase credit on the cards and swipe them
through the reader. To foster responsible printing,
Pharos Uniprint holds print jobs in a queue. On the HP
CM6040 touchscreen, users see a list of their queued
jobs—including the print cost—and select the ones
they want to print. “Very often when a patron does
research, the first two or three articles they find aren’t
the best ones for their needs,” Wilkins says. “This gives
them a chance to review the list and pick exactly what
they want. It saves them money while reducing paper
waste.”

“The printing was cumbersome and the cost
was high with the old non-HP solution. Then
with the economic downturn, the community
asked us to do better with less—while
minimizing environmental impact. The
answer was the HP Color LaserJet CM6040
Multifunction Printer.”
Fred Ying, MIS Manager, Administrative
Services Department, City of Cerritos

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