Xerox DocuColor 12 Printer with Fiery EX12 产品宣传页
5
5-1
About variable data printing
This chapter describes the variable data printing features compatible with the
Fiery, including:
Fiery, including:
• Background information about variable data printing
• Printing variable data documents using Fiery FreeForm
™
and FreeForm 2
About variable data printing
Variable data printing is typically used for direct-mail advertising or other targeted
mailings. It involves combining a set of master elements that are common across copies
of a document with a set of variable elements that change from copy to copy. An
example is a brochure that greets customers by name and may include other personal
information about the customer obtained from a marketing database. Background
elements, illustrations, and text blocks that do not change across copies of the brochure
comprise the master elements. The customer’s name and other customer-specific
information comprise the variable elements.
mailings. It involves combining a set of master elements that are common across copies
of a document with a set of variable elements that change from copy to copy. An
example is a brochure that greets customers by name and may include other personal
information about the customer obtained from a marketing database. Background
elements, illustrations, and text blocks that do not change across copies of the brochure
comprise the master elements. The customer’s name and other customer-specific
information comprise the variable elements.
The Fiery is compatible with the following methods of variable data printing:
• The FreeForm feature allows you to use print options to define and store
master-element documents—called FreeForm masters—on the Fiery. You can send
a variable-element job to the Fiery with instructions to combine the job with a
particular FreeForm master.
a variable-element job to the Fiery with instructions to combine the job with a
particular FreeForm master.
• The FreeForm 2 feature allows you to assign a specific page of a FreeForm master
to each page of a variable job. To use FreeForm 2, you must create and print the
variable job in a popular variable data printing application, such as PrintShop Mail.
variable job in a popular variable data printing application, such as PrintShop Mail.
• You can create the master and variable elements of a job in a popular variable data
printing application, such as Pageflex Persona, and then print the job to the Fiery
through a supported file format. The Fiery is compatible with the Creo VPS, Xerox
VIPP, and PPML variable data formats.
through a supported file format. The Fiery is compatible with the Creo VPS, Xerox
VIPP, and PPML variable data formats.
N
OTE
:
PrintShop Mail-Fiery Version and Pageflex Persona-Fiery Version are options.
Chapter 5:
Printing
Variable Data
Documents
Printing
Variable Data
Documents